SKIDATA e-Ticketing Solutions: Secure & Efficient Ticket Management

Deliver matchday and season tickets directly to smartphones and smartwatches.

Use native mobile wallets for an app-free fan experience, or provide a branded club or venue app when you need more control over ticket management, presentation and communication.

SKIDATA connects your ticketing system, digital credential delivery and access validation. Fans receive the information they need for matchday. Your teams keep control from ticket issue to stadium or arena entry.

Give fans the right ticket on the device they already use
Keep ticket, gate, seat and event information up to date
Validate digital credentials securely at stadium and arena entrances
Support individual games, season tickets and different access models
Keep NFC access fast and reliable in any lighting conditions

How Digital Credentials Work

1. Fan buys a matchday or season ticket and selects digital delivery

TICKETING
SYSTEM

TOKEN

2. Ticketing system requests an NFC token from the SKIDATA eTicketing service

3. Fan receives email with access to the digital ticket

4. The ticket is added to a native mobile wallet or the selected club or venue app

5. Fan taps the phone or smartwatch at the reader and the ticket is validated instantly

Offer app-free access with native mobile wallets

Offer fans a familiar mobile ticket experience without requiring them to download and understand another venue app. The ticket stays on the device they already carry, helping your teams reduce matchday questions and keep large numbers of spectators moving through the gates.

Deliver matchday and season tickets to Apple Wallet, Google Wallet or Samsung Wallet
Let fans enter with their smartphone or smartwatch
Provide gate, seat and match information directly in the wallet
Validate the NFC credential with a simple tap at the reader

Give your fans one club or venue app to manage every ticket

Offer a branded mobile experience that supports fans before and beyond stadium entry. They can find the right ticket quickly, manage changes themselves and keep track of upcoming and previous games, while your teams retain control over how tickets are presented and activated.

Organise matchday and season tickets across multiple games and events
Enable controlled ticket transfers and make transfer activity visible
Release barcodes and seating information when required
Adapt graphics and ticket presentation to your club, stadium, arena or event
Strengthen ticket security with rotating barcodes and screenshot prevention

Move existing tickets into the NFC access flow

Introduce mobile NFC access without forcing an immediate replacement of your current stadium ticketing setup. A guided web process lets fans convert supported existing tickets and add the resulting credential to their mobile wallet.

Scan the QR-code or RFID ticket in the WebApp
Authenticate by email if required
Confirm the tickets selected for conversion
Add the resulting NFC credential to the mobile wallet

No dedicated integration with the existing ticketing system is required.

What our clients say

We have been fortunate to have SKIDATA's unwavering support throughout the years, and their expertise has been instrumental in successfully executing our upgrade project. Their commitment to excellence and seamless integration has truly impressed our stadium management.

Hamish Allen Operations Manager at SKY Stadium, Wellington, NZ

The key benefit of SKIDATA's new system is that it simply works. For our Champions League matches, we saw that we could allow up to 500 fans per minute into the stadium. That is a massive improvement compared to the past.

Vincent Winkelmans Ticketing Officer, Club Brugge

SKIDATA and Olympiaworld Innsbruck are linked by a long and successful collaboration over many years. The skilled and experienced employees try to implement every input immediately and continuously develop the system.

Sebastian Saxer Business Administrator Marketing BAW, Marketing / Fun & Trend Sport Halls, Austria

The new ticketing system which was done by SKIDATA is a lot more user-friendly and is much easier to use so hopefully, people like it when they come to use it.

Brian Caldwell CEO Shrewsbury Town Football Club, England

SKIDATA is not only the present for us, but also the future.

Eugenio Porcu Chief Operator Officer, De Grolsch Veste (FC Twente Stadium), Netherlands

What is a digital credential?

A digital credential is a matchday ticket, season ticket or access entitlement stored on a smartphone or smartwatch. It can be delivered through a native mobile wallet or a branded club or venue app and validated at the stadium or arena entrance.

Do fans need to download an app?

Not when tickets are delivered through Apple Wallet, Google Wallet or Samsung Wallet. Fans can add the ticket to the wallet already available on their device. A branded club or venue app is an additional option for operators that want extended ticket-management functions.

Which mobile wallets are supported?

SKIDATA NFC eTicketing supports Apple Wallet, Google Wallet and Samsung Wallet. Support depends on the device, operating system and selected ticketing setup.

Can fans use a smartwatch?

Yes. Digital credentials can be used on smartphones and smartwatches that support the selected mobile wallet and NFC functionality.

Can the solution support season tickets and matchday tickets?

Yes. Digital credentials can be used for individual games and recurring access products such as season tickets.

How does SKIDATA connect with an existing ticketing system?

The ticketing system requests an NFC token from the SKIDATA eTicketing service. The fan then receives the digital ticket and stores it in the selected wallet or app before presenting it at the gate.

How are digital credentials validated?

The fan presents the smartphone or smartwatch at a compatible SKIDATA reader. The access system checks the credential and its access rights before allowing entry.

Can digital tickets be transferred?

The branded app and NFC pass-transfer functions can support controlled ticket transfers. The exact process and available controls depend on the selected setup.

Can existing QR-code or RFID tickets be converted?

The conversion process allows supported QR-code and RFID tickets to be converted into NFC wallet credentials through a web application.

Can ticket information be updated after delivery?

Ticket and event information can be kept current depending on the selected wallet, application and ticketing integration. This can include information such as match details, gate or seating data.

let's

welcome

digital access

Offer your fans a simple way to receive, store and use tickets on the devices they already carry

How Digital Credentials Work

Offer app-free access with native mobile wallets

Give your fans one club or venue app to manage every ticket

Move existing tickets into the NFC access flow

Let's discuss how we can work together!

What our clients say

References

Allianz Arena

Stadium of Light

Club Brugge

What only SKIDATA can do for you

FAQ's

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Let's discuss how we can work together!

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