Marketing & Sales Channels

Increase sales through a variety of marketing and distribution channels

SKIDATA Marketing & Sales Channels offer you:

  • Ticket and service sale through modern distribution channels – online and mobile – as well as customer-friendly B2B sales solutions
  • User-friendly automated payment machines and personalized service at a cash desk on site at the ski resort
  • Achieving targeted customer behavior through special loyalty solutions
  • Valuable customer data for personalized marketing and sales campaigns

Wide variety of sales channels

Enable your guests to book ski tickets when the time is the best for them, either with a cashier at the SKIDATA cash desk on site or in advance. Flexible ticket vending machines, the portable Touch.Cash POS as well as over 2,500 Opos.Cash systems allow direct selling of tickets at the hotel, at the gas station or at any other place. And for those who do not want to go first to a POS but would rather go straight to the slopes, ticket booking is also available through web platforms and mobile applications. Whether from home or on the road, guests can easily get their tickets. In this area SKIDATA has already connected more than 3,500 online distribution platforms, which generate more than 450 million euros in sales revenue per year.

SKIDATA sales channels

  • SKIDATA cash desk on site & advance sales
  • booking via web platforms and mobile applications

The right data carrier

Whether day ski pass, time ticket, flexi-pass, or season ticket; whether retail or packages for travel companies – you offer your customers exactly what is needed. Expand your offerings with multi-area ski-association tickets or a single ticket for all the services of a destination – from ski depot to parking and lift services right up to food and beverages. This provides more comfort and shorter waiting times for your guests and a smaller administrative burden on you as an operator. In addition, you will receive extra information for targeted marketing and sales campaigns.

SKIDATA data carriers

  • various data carrier & access authorizations
  • association/pool tickets
  • one ticket for all services

Increased customer loyalty

With the SKIDATA customer retention solution, you benefit from even more information as well as satisfied customers. With minimum effort you provide your guests with interesting offers, a game-like experience and rewards for involvement.

SKIDATA customer loyalty

  • valuable data for targeted marketing
  • win repeat customers
  • steer guest behavior

Do not hesitate to ask for further information


SKIDATA Marketing & Sales Solutions:

Ticket System: OPOS.Cash

Ticket presales in the hotel or tourist office lead directly to the slopes - no waiting time at the cash desk.

POS System: Manual.Cash

Human-operated POS - simple and efficient. Guarantees more time for your customers at the cash desk.


sweb.Loyalty enables you to develop and operate your own loyalty program.

Touch Cashier System: Touch.Cash

With the new touch cashier system you make the sales process easier for your cashiers.